A Day In The Life of PB&W - Alisa

Not many things in life are better than peanut butter, and whiskey. Yes we're a little biased, but ever wonder what life is like for our team when PB&W Peanut Butter Whiskey isn't consuming our lives (or we're consuming it)? Here's a behind the scenes look at the Peeps of PB&W.


Thursday - May, 7, 2020

Ft. Alisa, Old Elk Distillery PR Manager and Social Media Manager

Featured Dessert Recipe:

Peanut Butter Whiskey Cookies

1 cup Peanut Butter

1 cup Brown Sugar (light or dark)

1 teaspoon Baking Soda

1 dash of Salt

1 cup of Chocolate Chips (your preference)

2 Eggs


  1. Combine peanut butter and brown sugar until smooth

  2. Add in eggs and whisk together

  3. Dramatically pour a splash or four of PB&W Peanut Butter Flavored Whiskey

  4. Add in baking soda and salt

  5. Mix in chocolate chips

  6. Cover and place in fridge for an hour *Break* Ideas for while you’re on break: Photo shoot with dog, PB&W’s word search, call mom and dad back, check on boyfriend (nevermind, he’s on XBOX)

  7. Turn on oven to 375 degrees

  8. Put cookies on the sheet and place in oven for 10-12 minutes



Early AM

  • 5:00 am: Boyfriend gets out of bed and disturbs her sleep. She contemplates being productive and waking up to do a spin class

  • 5:01 am: Dog puts paw on her face to signal it's time to go back to sleep

  • 7:00 am: Boyfriend comes in to get dog to take her for a walk

  • 7:01 am: Contemplates productivity and decides to go back to sleep

  • 7:45 am: Rise and shine -SHE’S AWAKE PEOPLE!

  • 7:46 am: Puts on Yoshi slippers and goes to make a cup of coffee

  • 8:00 am: Gets ready for the day (aka clean-ish sweats and some type of decent looking shirt)


The Work Day

  • 8:15 am: Checks to see if other east coast colleague is already on slack

  • 8:20 am: Calls colleague to chat and catch up

  • 8:30 am: Begins checking emails and prioritizing day

  • 9:30 am: Receives call from dad who asks what she’s doing (uhhh..working dad, what are you doing?)

  • 9:30 am - 9:37 am: Convinces dad she has a real job and doesn’t just drink booze for a living

  • 9:40 am: Receives call from mom who asks what she’s doing (do they ever communicate with one another?!)

  • 10:00 am: Team meeting with the strongest and badest marketing team in the game

  • 10:45 am: Boyfriend pops head into her office to ask what she does for a living (just because we laugh and have fun on our calls doesn’t mean we’re not working)

  • 11:00 am: Another meeting - what about? Latest happenings in the PR world (i.e. which journalists are responding, who is interested in us and what’s on deck for pitching)

  • 12:30 pm: Finally decides to do a spin class on her Peloton and become an active member of society

  • 1:30 pm: Makes lunch - some type of sad excuse for a salad

  • 2:00 pm: Discusses Peanut Parties with several journalists and influencers to see if they want to have a party via zoom with their friends and let PB&W sponsor it

  • 3:00 pm: Pulls together the document for the cocktail competition PB&W is hosting on social - realizes she’s not a lawyer (thankfully, there’s a bad** legal team to back her)

  • 3:30 pm: Walks into the other room to annoy the boyfriend for a little, but...he’s napping (now who doesn’t have the real job?!)

  • 4:00 pm: Finalizes the details for the weekly Game Night Old Elk hosts on Facebook and realizes she now has way too many useless facts about random categories

  • 5:00 pm: Dad calls again to see if she can come over and help clean up their chicken coop (sorry dad, have a fake meeting) *pours herself a glass of wine*

  • 5:01 pm: Decides she is going to relieve stress by baking...but what should she bake

  • 5:07 pm: It’s Peanut Butter Whiskey Cookie Time!

  • 5:15 pm: Gets all ingredients together (refer to recipe above)


Evening to Bedtime

  • 6:00 pm: Decides to have a photo shoot with her dog while she waits for the dough to chill

  • 6:01 pm: Asks boyfriend to help with photoshoot but he’s too busy poppin’ off with his “squad” on Call of Duty

  • 6:30 pm: Meets with Game Night contestants to explain rules and the process

  • 7:00 pm: Old Elk goes live and hosts game night

  • 7:20 pm: Starts sweating because she thought she messed up the questions, but did not *phew*

  • 8:05 pm:Puts cookies in the oven

  • 8:06 pm: Boots up Animal Crossing to see what Tom Nook is up to today and how much money he’s going to steal from her

  • 8:15 pm: Takes cookies out and eats one (okay, four)

  • 8:30 pm: Turns on Impractical Jokers and continues to play Animal Crossing

  • 8:45 pm: Sells hot fortune item on Animal Crossing for more miles

  • 9:00 pm: Asks herself why she plays this game and goes to bed



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Enjoy Responsibly, Produced and Bottled for Peanut Butter Whiskey Co., Fort Collins, CO